It was reported to me that many businesses in the tactical and preparedness industry had bought in a ton of stock prior to the election, anticipating a Hillary win, and that they have been desperately trying to sell off that overstock due to the Trump win. It simply amazes me that people base a lot of their preparations on who occupies the White House, but it is a reality in ‘the business.’ A very odd way for people to make their knee-jerk ‘threat assessments.’ I took a different view, as a tactical training company – the election of Trump meant (to me) that I was not immediately expecting more anti-2A laws coming down the pike, which meant time to continue to build the business, and on a personal level, train and prepare. Because that is the key point – the election of Trump does not free us from the reality of ‘the collapse,’ it simply means that the current administration is not overtly hostile to gun owners and Liberty. A breathing space, nothing more. We still live in extremely uncertain times.
So what is it? Why did so many people appear to crawl back under the comforter following the Trump win? Those that had at least partially woken up to the need for tactical preparedness, in many cases, just went back to sleep. Amazing, and not rational. At MVT, we have a very active group of Alumni who return again and again for training; they have internalized the warrior ethos, and train to be prepared to defend their families. But we have noticed a distinct drying up of ‘new blood’ coming in to classes. It is definitely a phenomenon.
It is at this point in the post that I expect nasty comments from the usual crowd, those entitlement-socialist-think-they-support-Liberty-conservatives, who will pipe up and say ‘screw you Max, you are just in it for the money.’ So I will preempt that with the following comment:
Max Velocity Tactical was never my intent. It grew out of writing ‘Contact! A Tactical Manual for Post-Collapse Survival’ and an assessment of the poor advice and training I was seeing out there. It became a vision with the loose mission statement: to bring real combat proven tactical training, adapted to civilians, in order to keep the good folks alive. It began it as a part time activity, then I decided to give up my ‘real job’ to do it full time. It does of course have to be run as a business to ensure continued viability, and most of that goes back into reinvesting in equipment and training facilities. We have come a long way, and now we are even training SOF as well as civilians. MVT is really the only option of its kind for this type of training – we are doing this full time with excellent facilities and course design. We have not become rich doing this, and do not expect to do so. It is a calling, and extremely rewarding to see people grow tactically and with their leadership capabilities. So yes, it is a business. Do any Liberty loving Americans have a problem with that?
There was always a niche market for MVT, because the vast majority out there cannot or will not effectively train and prepare. They are the unconsciously incompetent. The students at MVT come from those who rationally identify the need, and take the steps to prepare. They come from the consciously incompetent and the consciously competent. They have to have sufficient humility to be trainable, which is sadly lacking in our society, full of false egos and untested blowhards as it is. All in all, MVT alumni are a great bunch of people, and I am proud of them. At the end of the day, however, if the trickle of students to MVT dries up, we will have to do something different. Simply move on. Looking at that remote possibility from a purely detached perspective, it would be a crying shame, if the training offered at MVT simply goes away due to the lack of takers. Don’t cry to me that there is no combat training available to civilians, if you never bothered to show up when it was offered! How many times do I hear that companies only offer training to Military/Law Enforcement and ‘vetted civilians’? Yet here we are at MVT, offering the best tactical training on the market, primarily to civilians, with a small niche training SOF. Don’t make us flip those priorities, please! Amusingly, it could come to pass that MVT goes away simply for being TOO GOOD at what we do, when the market really just supports people messing about on the flat range conducting training of a dubious tactical nature, designed to appear cool.
The ‘Trump Slump’ is a definite phenomenon. I am not sure how to tackle that, or if I even can. We have, as explained above, started to see the effect of that on new student bookings at MVT classes. How do I encapsulate the risks we face in these uncertain times into one post? I cannot. How to persuade people of the need for effective tactical training and preparations when they are locked into unconscious incompetence and ego? I cannot.
Here is one thing, however, that I can perhaps try and explain, and I will do this by copying in a part of THIS PREVIOUS POST. Please read this with the thought that perhaps you may not see a need for tactical training, maybe only a need for concealed carry in case of a terrorist threat, and thus why do team tactical training at all? Read on:
Consider this. Most of you will be familiar with the concept of ‘Shoot, Move & Communicate.’ Let’s look at those in turn:
When I write posts such as this, many take it as a ‘rant.’ It is not. MVT is doing very well after four years of being in operation. My point is to make observations on the general state of the firearms / training industry and the issues that I see. Given that I set myself the mission to provide training to ‘keep the good folks alive,’ I can of course not be happy with the poor state of affairs that I see out there.
I realize that many will not make the personal investment and sacrifice to provide the level of training that MVT offers. I would just hope that we can get the word out about what we do at MVT, in order to make more people aware, and thus drive the industry because people are demanding better.
I know, I know: what we teach at MVT are true warrior skills, and not mere games at the range. I know that this fact in itself puts many people out of the demographic. But I am aware of that, and I know that most people are not warriors, they are not true protectors. They are fearful and weak. The people I am interested in are those with the courage to step up, identify the need, and make the commitment to get some real tactical training.
You may find some interesting thoughts on this topic in this recent Guest Post:
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